UW Foster Business School
Design Thinking and Doing
for Entrepreneurs
Project Overview
Facilitate a hands-on workshop for UW Foster Business School, exploring Design Thinking and the impact of a human-centered approach in developing innovative products, services, and businesses.
Objective
Businesses often struggle to maintain a strong customer connection while making tough decisions to drive revenue and profitability. Design Thinking provides a structured yet flexible approach that helps young entrepreneurs balance these challenges. By leveraging its methodologies and tools, they can gain valuable insights into customer needs, ensuring that their innovations are relevant, desirable, while reducing risk and increasing market success.
Approach
At formfuture, we don’t just believe in the principles of Design Thinking—we put them into action. Our goal for this workshop was to create a fun, hands-on, and engaging experience where participants actively apply Design Thinking tools rather than just learning about them.
Duration
4 hours
